One of the best qualities of Thruway Center is the sense of community that exudes from this group of merchants. For more than 50 years, people in Winston-Salem have been coming to Thruway Center to shop, have meals with family, eat ice cream with friends and enjoy an...
For 15 years, New Balance has been a vital part of Thruway Center. The brand has a unique reputation in the world of athletic shoes for creating shoes in all widths, to fit any foot. The focus on quality and customer service makes New Balance a good fit for Thruway...
Valentine’s Day takes the spotlight. No longer just a day set aside in February to have a date with your sweetheart, Valentine’s Day has become a big gift-giving event. This year, the National Retail Federation reports that spending for Valentine’s Day is expected to...
It might be cold outside, but it’s always warm inside the shops and restaurants at Thruway Center. Whether you’re looking for great deals on winter styles, Valentine’s Day surprises for your friends and family or spending time with friends at one of the center’s many...
BE Shoes has been at Thruway Center since 2007, and in those few short years owner Bill Erickson and his team have made a big impact in Winston-Salem. The store is well-known as a place to come to get personal service, a great fit and exceptional shoes, all while...